As I’ve just said over on the Headshift blog, we think that enterprise 2.0 has the potential to make companies more agile and competitive: it’s changing the way that people in organisations work by giving them simple software tools that support the informal processes that are part of any healthy organisation. This change and its concomitant potential for humanising the enterprise are two important reasons why we’re so interested in being part of this research.
Headshift’s contribution to the research is twofold. Firstly, we’ll be undertaking some research into what companies are using enterprise 2.0 for, both at a broad level to produce a typology of use cases and a more specific level to produce a set of 8 case studies. The case studies will be in-depth accounts of how individual companies are using enterprise 2.0 tools: what business need they’re meeting; what technology is being used; what problems have been faced and dealt with; the costs associated with the project and what the outcomes have been for the organisation.
Secondly, we’ll be investigating the legal aspects of cloud-based enterprise 2.0 use: the legal barriers or uncertainties that prevent companies from taking full advantage of the technologies available, the common contractual relationships that exist between suppliers of cloud-based enterprise 2.0 tools and their customers and whether there are common contractual considerations that are likely to impede the adoption of enterprise 2.0 software.
Right now, we’re in the process of putting together a long list of case study candidates. To make this research as comprehensive as possible, we want to cast our nets wide and talk to people we’ve never met and who are using enterprise 2.0 tools in ways we haven’t come across before.
If you’re interested in being part of the case study research – raising the profile, internally and externally, of what you’re doing – or you know someone else who is, talk to us in the comments or drop us an email at firstname.lastname@example.org. We’d love to hear from you.